Programme
This programme has been designed to appeal to anyone interested in delivering an e-conference (also referred to as a virtual conference).
Virtual events and their place in the conference market
Heather Lishman, Association Director, Association of British Professional Conference Organisers (ABPCO)
o Introduction: The current conference landscape
o Why you should consider a virtual conference
o The benefits
Making the e-Conference technology work for you
Martin Nicholls, Managing Director, ESW Solutions Ltd.
o Picking the right platform
o Potential pitfalls
o Features to consider
How to maximise delegate attendance at your virtual event
Katie Hill, Head of Marketing, Fitwise Management Ltd.
o Essential considerations when developing a virtual event marketing plan
o A review of key areas to include: planning, delegate pricing, the delegate registration pathway and content
o How to adapt your way of thinking and embrace the potential marketing opportunities
Martin Nicholls, Managing Director, ESW Solutions Ltd.
o An overview of exciting features which you can include on the Fitwise E-Conference platform
o How these features will help to enhance your virtual event and create a well-rounded experience for you and your delegates online
o Including: CPD Assessments, Additional Media, Pay-per-View, Interactive Q&A polling sessions, Live Medical procedure broadcast etc.